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Monthly Archives: February 2014
Dueling 3DP “Education-Marketing” Strategies: How MakerBot & 3D Systems are Duking It Out In Schools & Playrooms To Gain Longterm Marketplace Dominance
Two Of The Major Players In 3D Printing Are BOTH Focused On Imprinting Their Brands On Malleable “Hearts & Minds” In The Education Ecosystem; MakerBot & 3D Systems Each Strive To School Politicians, Parents, Administrators, Teachers & Students With Their … Continue reading
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“3DP=STARTUPS=JOBS”—21st C. eCottage Industries Are Launching From 3D Printers On Kitchen Tables, In Dorm Rooms & On Garage Benches…AND MakerBot Is Strategizing Means To Assure Those Startups Build On Its Brand!
MakerBot—The Brooklyn-Based Innovator In Desktop 3D Printing Equipment—Is Rapidly Pursuing Its Goal Of Parallel Innovation In The Way It Promotes It Products Commercially Via “Marketing-By-Education…” On Tuesday, 11 February, MakerBot—what I call “The Edifying Enterprise”—continued its drive to dominate the … Continue reading
MakerBot’s Bre Pettis Helps Cut The Ribbon (With 3DP’d Scissors) On The World’s First “MakerBot Innovation Center:” Team DIT Hyper-Shapes A Strategic Epic-Win (3D)Printed BOLD <<< First Impressions >>>
Much Was Made At The Snowy SUNY New Paltz Campus Yesterday About The “Historic” Nature Of What Had Been Accomplished By A Passionate And Visionary Team Of Players—Working At Warp-Speed To “Do It Together” (DIT)—In Constructing The Physical, Organizational & … Continue reading