Author Archives: Land Grant

“3DP=STARTUPS=JOBS”—21st C. eCottage Industries Are Launching From 3D Printers On Kitchen Tables, In Dorm Rooms & On Garage Benches…AND MakerBot Is Strategizing Means To Assure Those Startups Build On Its Brand!

Posted on February 17, 2014 by Land Grant

MakerBot—The Brooklyn-Based Innovator In Desktop 3D Printing Equipment—Is Rapidly Pursuing Its Goal Of Parallel Innovation In The Way It Promotes It Products Commercially Via “Marketing-By-Education…” On Tuesday, 11 February, MakerBot—what I call “The Edifying Enterprise”—continued its drive to dominate the … Continue reading →

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MakerBot’s Bre Pettis Helps Cut The Ribbon (With 3DP’d Scissors) On The World’s First “MakerBot Innovation Center:” Team DIT Hyper-Shapes A Strategic Epic-Win (3D)Printed BOLD <<< First Impressions >>>

Posted on February 12, 2014 by Land Grant

Much Was Made At The Snowy SUNY New Paltz Campus Yesterday About The “Historic” Nature Of What Had Been Accomplished By A Passionate And Visionary Team Of Players—Working At Warp-Speed To “Do It Together” (DIT)—In Constructing The Physical, Organizational & … Continue reading →

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The Edifying Enterprise: How MakerBot Promotes Its Offerings & Differentiates Its Brand Via Marketing-By-Education & Delight-By-DIY/DIT-Mastery

Posted on February 10, 2014 by Land Grant

MakerBot—Our Brooklyn-Rooted 3DP-Innovator/Manufacturer—Creates Customers & Goodwill By Tutoring Newbies Of All Ages In A New Technology, Explicating The Mysteries Of Digits-Into-Atoms And Creating Cadres Of Believers In New eCottage Industries Founded On The Kitchen Table… Bre Pettis—co-founder and now CEO … Continue reading →

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